Today’s post is the: conclusion of my 4-part series on marketing a small business on a small budget. Total AWESOMENESS rating: five outta five stars, yo. ***** Check and see if I’m right. Return on your reading investment: In this post I reveal the secret sauce I HAD to learn before I was able to […]
Effective Marketing on a Shoestring Budget: The “World Domination from Zero” Strategy
28 Days Later… (Not Zombies, Dude. TRAFFIC.)
Well, Howdy Steppers! In today’s post I’m writing about the results of the four-week challenge I took, using Ana Hoffman’s free traffic building techniques. I was s’posed to start on August 12 but got delayed a bit. So from August 16 to yesterday is where I made my measurements. My initial post, How I’m Promotiing […]
“Sumo Jerky”: 24-Hour, $1,000 Challenge
Hey Steppers! Another brilliant one with less than 7 minutes reading time 🙂 We’re gonna analyze Noah Kagan’s startup Sumo Jerky and how he was able to start a business with a $1000 profit already in place… within ONE revolution of the planet. In today’s post: My insane jealousy rant glowing review of Noah Kagan’s […]
Growing a Small Business: Figure Out YOUR “Why”
Greetings, dear Stepper! Today’s post has: ’bout 1000 AWESOME words (4 min reading time) Some cool pics including one o’ General George Patton, one o’ the inside of my brain :-p Crystal clear wisdom… on GETTING crystal clear… about your small businesses’ growth ON this blog normally I share: how really easy it is to […]
How I’m Promoting the “ISH” Outta My Blog… FREE!
Hello Steppers! In today’s friggin’ AWE-INSPIRING, 1,000 word, four flippin’ sweet minutes to read post: My new virtual BEST FRIEND (yes virtual… never even shook her hand 😉 ); My BLATANTLY COPYING everything she says to do in her landmark post; The beginning of my four-week experiment to see if I indeed double my traffic. […]
HOW do your Comments Create Value?
Content marketing really isn’t all that new. But using it to promote one’s business has become A LOT easier with the advent of social media. The key is making your message helpful, useful, or inspiring… and especially SHAREABLE. Case in point: A few days ago I put out a tweet that illustrated a simple, but […]
Effective Marketing on a Shoestring Budget: Part THREE
In this BRILLIANT post 😉 on Effective Marketing on a Shoestring Budget, Part THREE: 1) The Three Most Important Words in marketing; 2) The Master Key to Creating Value; 3) An advanced “local marketing” example of the Shotgun/Laser Principle I revealed in Effective Marketing on a Shoestring Budget, Part ONE. Marketers Are Paying Attention to […]
Effective Marketing on a Shoestring Budget Part TWO
When I first started to learn about marketing, I was introduced to ‘demographics’. Demographics is the study of people’s age, location, size of their family, income, ethnic background, etc. In other words, it’s a very basic attempt at grouping people so that you can determine how and where to market to them. I don’t think […]
Effective Marketing on a Shoestring Budget: Part ONE
A lot of the marketing principles that I teach in my books and on this blog were learned PRE-internet. That’s not to say these principles aren’t up-to-date. They’re principles, not techniques… and therefore don’t have a shelf life. I’m interested… as I’m sure YOU are… in social media, SEO, tweeting about like a twit and […]
How Easy Is It to Start a Small Business?
In today’s reallly quick, four-minutes-to-read post: A great point about how we overcomplicate business startups by going about it bass-ackwards; How to do it right instead; A feature of some of my very favorite “Bros”; Not one, but THREE ways to test a market BEFORE wasting a buttload of cash developing a product no one wants. Ready? […]